The Faculty of Associated Medical Sciences (AMS), Chiang Mai University, led by Professor Dr. Sakorn Pornprasert, Dean, along with Associate Professor Dr. Aatit Paungmali, Associate Dean, and Associate Professor Dr. Ratchada Cressey, welcomed the executive team and faculty members from the Faculty of Mass Communication, CMU. The visiting delegation was led by Assistant Professor Dr. Supparerk Potipairatana, Dean of Mass Communication, and Dr. Piyapong Ingthaisong, Assistant Dean. The meeting was held on Tuesday, June 2, 2026, at Conference Room 1, Building 2, AMS CMU, to discuss frameworks for developing and producing public relations media for the SimPrEP research project.

The SimPrEP project is a randomized controlled trial (RCT) designed to evaluate the efficacy, acceptability, and safety of Pre-Exposure Prophylaxis (PrEP) for HIV prevention. The study specifically focuses on designing tailored communication models to ensure that men who have sex with men (MSM) in Thailand can access accurate and effective medical information.

On this occasion, Dr. Gonzague Jourdain, Director of the PHPT Research Group, also participated in the session to exchange insights and help design innovative, proactive communication strategies for precise knowledge dissemination. This discussion marks a significant milestone in synergy, bringing together medical science and communication experts to integrate cross-disciplinary expertise. Ultimately, this collaboration aims to translate research into actionable healthcare advancements and sustainably enhance the public's quality of life.